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Privacy policy

Premier Service Microfinance seeks to create and continuously increase stakeholder value through the provision of excellent service and innovative products to its customers and a conducive working environment in which every employee is encouraged and assisted to develop to their full potential.

This Privacy Policy applies to all websites and web applications which link to this policy and are published by PSMFin.

If you wish to amend any of the personal information that we hold about you, or update your marketing preferences, you can do so at any time through your account. If you have any queries about how we use your personal information, please contact us at info@psmfin.co.zw.

Information we collect

This section details the information you directly and voluntarily provide to us. We explain why, and how, we use it in later sections.

Account information

If you decide to create an account or enquire about one of our products or services, we’ll ask you to provide us with some specific information, for example:
  1. Basic personal details– such as name, title and date of birth, national id.
  2. Personal contact details – such as home address, home phone number, mobile phone number, and email address.
  3. Work details – such as job title, department, company name, company address, work email address and office phone number.
  4. Student or Institution details, if you are signing up to a subscription of an educational establishment - such as student status, graduation year, establishment name.
  5. Login details – such as username and password.
  6. Payment details – such as your bank account and payment card information.
  7. We may also use your account information, such as your title, name and country, to infer your gender.

Additional Information

Information we obtain through cookies and similar tools

We use cookies (and similar technologies) and analytics tools across our Sites to collect information about you. This information can be used to improve the performance of the site and enhance your user experience. The following is the detailed information about cookies: Your IP address for the customer service chat box in case there is no agent to respond to you while you are on the website. Your usage – we use cookies to understand how our customers use our Sites and interact with our communications and journalism. For example, we use technology on our Sites, which records user movements, including page scrolling, clicks and text entered. (It does not record payment details.) This helps us to identify usability issues and improve the assistance we can provide to users and is also used for aggregated and statistical reporting purposes. Your device – we use cookies to understand what type of device you are using to show you the best version of the site.

Lawful basis for processing

We only process personal information where we have a lawful basis for doing so, such as the following:

User consent – This is where you have given us permission to process personal information for a given purpose. For example, by filling in the website loan applications etc, one has given us consent to use their information. You have the right to withdraw this consent at any time. You can manage your preferences within your account or by contacting Customer Care.

Legitimate business purposes – This is where we have a legitimate interest, as a business, to process personal information. For example, where we are aware of copyright infringements on our Site, it is in our legitimate interests as a business to identify those responsible. We take due care to balance our interests against your right to privacy.

Contractual necessity – This is where we have to process personal information to meet our contractual obligations. For example, if you are a SSB client, we would need to process your employment details to fulfil your application.

Legal obligation – This is where we have to process personal information in order to comply with the law. For example, we process and retain customer invoice information to comply with financial regulations.

We may also rely on relevant exemptions under the GDPR to the requirement to identify a lawful basis for processing, for example, the journalism exemption.

How we use your personal information


We collect personal information for the following main reasons:

To provide our service – We require some of your basic personal information so our services work as you would expect, for example, loan application , providing access to our digital content, notifying you of changes to our services and dealing with customer care queries. We record customer calls for monitoring and training purposes.

To improve and maintain performance – In order to provide you with the best possible user experience and value, we need to make sure that our products and services work as they should. Using personal information helps us understand how our readers experience our Sites and services, so we can make improvements. This includes contacting customers with market research surveys or for telephone interviews, hosting subscriber focus groups and analysing onsite data to test new and existing events, products and developments for the PSMFin group.

To bill our customers – We, along with our authorised payments processors, securely process your payment information to take payments, give refunds and to detect and prevent fraudulent activity. We will also update your payment information in the event that a payment is unsuccessful. You can manage your payment information at any time by contacting Customer Care. If your subscription is provided under a group subscription or trial, we will report information about your activity on our Site(s) for the purposes of billing.

To monitor compliance with our policies and terms – We monitor for breaches of our terms and conditions and copyright policies. For example, we reserve the right to inform the subscription holder if, through use of a group subscription, you are using our content in breach of the terms and conditions or copyright policies of our Sites. We also monitor activity on our Sites to detect and prevent invalid or fraudulent traffic.

To personalise our products and services – We improve your experience of our products and services by personalising parts of our Sites and apps with the information you give us and what we learn about you. This includes showing you articles you may be interested in and recommending emails you may wish to sign up to. Where our Sites have such functionality, you can manage elements of personalisation in your account.

To communicate product changes and offers – We want you to get the most out of our products and services, including showcasing our latest content and newsletters. We will contact you with carefully-curated PSMFin offers and promotions, exclusive event invitations and feature announcements. For example, if there are no updates on topics you follow in MyPSMFin, we will send you articles on other topics that we think you might be interested in. You are able to change your preferences at any time through your account or by contacting Customer Care. We also personalise our communications for strategic purposes. For example, we might offer group subscriptions to portfolio managers.

Recruitment – If you apply for a role via one of our Sites, we will process your information in order to facilitate the application process.

To build directories – A number of our partners (including The Financial Clearing Bureau [FCB] and Expert Decision Systems [XDS]) process personal information to create databases and directories. These directories provide key business insights and profiles to those that have licensed access. Where we make an individual’s contact details accessible in our directories, we inform the individual and provide instructions on how to have their contact details removed.

For the purpose of diversity & inclusion initiatives - We rely on information, such as inferred gender, to understand the composition of our audience and ensure that our products and services are engaging across our audience.


Who we share your personal information with

We disclose personal information to facilitate the running of our business or to provide specific services you have requested. Commonly, we will disclose information to: Service providers(FCB - Financial Clearing Bureau, SSB - Public Service Commission, XDS - Expert Decision Systems) – We engage service providers who help process loans.


How we keep your personal information secure

Disclaimer: PSMFin cannot completely guarantee that user data will be immune from malicious attack or compromise

We have appropriate technical and administrative security measures in place to help ensure that our users’ information is protected against unauthorised or accidental access, use, alteration, or loss.

Your rights

Under data protection laws, you may have rights as an individual in relation to the personal data we hold about you. These rights include:

The right to object to direct marketing - your preferences, including in relation to direct marketing, can be found in your account; The right to access the personal data that we process about you; The right to request the deletion of your personal data; The right to request the rectification of your personal data - you can manage some of this information in your account. You can exercise these rights through your account or by contacting Customer Care. You also have the right to lodge a complaint with a supervisory authority.

Where this Privacy Policy applies

Personal information is collected by Premier Service Microfinance on behalf of Premier Service Holding Company.

Our Sites contain links to third party websites which are not subject to this privacy policy. We are not responsible for their content, use of personal information, or security practices.

Changes to this Privacy Policy

This policy was reviewed on 03/08/2021 and last updated on 29/09/2021.

Any changes we may make to this privacy policy will be posted on this page. If changes are significant, we may choose to notify you by email or to clearly indicate on our home page that the policy has been updated.